Efforts to economise on the use of water and electricity in particular have become more price-sensitive, DST says. Of the families interviewed in August this year, 47% cited cost as of "great or very great" importance in determining whether they saved water, and 60% said the same of electricity, as against 38% and 52% respectively in 1999.
Environmental considerations were less important than previously: 51% of this year's sample said these were of "great or very great" importance in their consumption of water, as against 56% in 1999; and of electricity, 40% (42% last year). Similar changes in habits were noted when the sample households were asked whether they "always" or "never" bought organic foods.
DST, tel: +45 39 17 39 17.
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