A new standard for voluntary carbon offsets was officially launched on Thursday to bring "clarity and quality" to the small but fast growing voluntary market (EED 30/11/06). Its backers are international pro-renewable energies group Reeep and the "Gold Standard" – a sustainability quality standard for emission credits generated under the Kyoto protocol clean development mechanism (CDM). The Gold Standard said that demand for voluntary emission reduction (VER) credits had already increased since the standard was made available. See Reeep press release and Gold Standard.
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